Make a splash with relaxed beach hair that is as calm as possible. This styler delivers just the right amount of grit, texture and volume with light hold; with 98% naturally derived ingredients that give you peace of mind styling every time.

Products with our Clean logo are free of: Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde releasing agents, mineral oil, coal tar, hydroquinone and triclocarban.

Joico's Inner Joi hair care takes a gentler, gentler approach to beauty with naturally derived formulas designed to make a world of difference.

98% naturally derived ingredients.
Beachy, lived-in look.
Gives light texture and volume.
Easy hold & gravel.
Vegan formulas.
Free animal testing.
Paraben free.
Gluten free.
Free of SLS/SLES sulfates.
Application:

Shake well before use. Apply to wet hair and then blow dry.

The INNERJOI Preserve formula, which includes raspberry seed oil and beetroot extract, has been specially developed to counteract color washout. This series gives the hair the necessary care and color protection to keep the hair color longer.

Are you looking for a color conditioning conditioner that will add all those feelings to your hair? This daily formula nourishes you - mind, body and soul. Preserve Conditioner protects colour, vibrancy, shine and hair health, leaving hair soft and silky; feed each strand with a unique combination of ingredients:

Color-protecting beet root extract helps ensure vibrancy, while the power of raspberry seed oil - a source of linoleic acid

Application:

Apply to clean, damp hair. Leave it for 1 minute. Rinse off.

Joico - YouthLock Treatment Masque 150 mlFor hair that needs a fresh boost. Gives hair more flexibility and adds moisture. Rebuilds, revitalizes and gives a breath of fresh air to lacklustre hair.

Now introducing the series for hair and scalp well-being! The InnerJoi Hydrate formula, enriched with apple extract, delivers all-day moisture, leaving hair healthy and well-groomed, while providing a refreshing sensation to the scalp

Application:

Apply to damp hair. Lather up and rinse.

Joico - HydraSplash Replenishing Leave-In 100 mlInstant and visible results. Prevents frizz, adds long-lasting moisture, shine and softness. Perfect to use as a serum in the hair for extra care and moisture. Leaves hair soft and shiny.

Now introducing the series for hair and scalp well-being! The InnerJoi Hydrate formula, enriched with apple extract, delivers all-day moisture, leaving hair healthy and well-groomed, while providing a refreshing sensation to the scalp

Application:

Apply to damp hair. Leave on for 3-5 minutes and rinse thoroughly afterwards.

Joico - Defy Damage Protective Masque 150 ml
Luxurious, creamy, intensive and colour-preserving treatment that restores hair's strength and moisture balance. Prevents and protects hair from daily wear and tear and damage, leaving hair silky soft and shiny. Rebuilds damaged hair and restores balance without weighing it down.

With the innovative power of Defy Damage, IN A FLASH helps rebuild bonds. Delivers a dazzling transformation for 7 seconds that you can instantly see and feel.

Helps rebuild binders. Boosts shine and makes hair more manageable. Safe to use on color-treated hair

Joico - Zero Heat Air Dry Styling Cream - Fine/medium hair 150 mlThe styling cream for those who don't want to use a hairdryer, but want frizz-free and air-dried hair that looks beautiful and easily styled. For fine/medium hair gives you easy styling and a natural look. Prevents frizz and gives shine. Protects against moisture for 24 hours.